AFS, Alloy™ Personal Training Solutions Enter Joint Marketing Relationship

January 14 2015 In Public category
News Release  (CHICAGO, ILLINOIS, ATLANTA, GEORGIA, January 15, 2015) – The Association of Fitness Studios (AFS) and Alloy™ Personal Training Solutions (Alloy™), today announced a joint marketing relationship designed to enhance the ability of both parties to bring quality business education to the fitness studio market. Alloy™ offers a turnkey answer for developing a world-class personal training business. Either as an insert into a large club or as a...
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Fitness and Wellness are the Next Big Thing—In Investment

July 26 2014 In News & Events category
Sure, you’re reminded that boutique fitness studios are booming each time you get placed on the waitlist for spin class. But now, investment firms are noticing in a big way, too. (Wall Street’s wellness maven was obviously on to something.) According to the Wall Street Journal, YogaWorks sold to a Boston-based private equity firm last week for $45 million, and Barry’s Bootcamp could fetch $100 million in a sale,which the Journal said...
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How To Re-engage Old Clients at Your Fitness Studio

June 25 2014 In Public category
By Michael Piermont, Special AFS Contributor Over the years, clients come and go from your personal training business. Some may have thought personal training was just a short-term solution, while others didn’t see the results they wanted. Either way, reengaging with old clients is important to running a successful fitness business. If an individual was your client once, it’s probable that he or she can become a client again! Here are some ideas on how to win back your...
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